In furtherance of its appreciation of customers, whilst promoting the adoption of mobile payment solutions in the country, FirstBank is rewarding holders and customers of its branded Visa Gold card in its ongoing Visa Gold card. The promo which will have over 300 Visa Gold cardholders rewarded during the promo is scheduled to end on 25 March 2022.
Each month, the first 50 customers with an average transaction
value below $150 in the last 6 months will be rewarded with 10% cashback on
transactions carried out on POS and across the web. To qualify to be rewarded,
the card must be used at least 3 times monthly on POS/Web (within the campaign
period) with a minimum cumulative spend of $300. The maximum transaction value
for purchase cashback is $500.
In addition, the first 50 customers – monthly – with an average
transaction value above $150 in the last 6 months will be rewarded with $50
when they grow their total transaction value by 50% monthly through PoS and Web
payments. The maximum transaction value for purchase cashback is $300.
50 inactive Visa Gold cardholders in the last 6 months are not
left out when they use their cards at least 3 times monthly on PoS and Web. With
a minimum cumulative spend of $150, they are entitled to 10% cashback on
transactions.
FirstBank Visa Gold card is an international premium credit card
issued in partnership with Visa International. It is Bank’s dollar-denominated
card for customers in the mid-affluent segment and is accepted for payment at
over 29 million locations and cash withdrawals at over 1.8 million ATMs
worldwide.
The card which is accepted globally is secured with chip and PIN
technology. Its transaction limit is $1,000, $10,000 and $5,000 for ATM, POS
and Web respectively. It is available in the self-funded and credit variant. It
is denominated in US Dollars with a life span of 3years.
“Appreciating our customers for their patronage is very
important to us as we encourage the increased adoption of the Visa Gold card”, said
Mr Chuma
Ezirim, the bank’s Group Executive, e-Business and Retail products.
“Being
the first financial institution in the country to hit the issuance of 10
million ATM cards, we remain resolute to leave no stone unturned in ensuring
that our customers are at an edge in experiencing safe, convenient and
rewarding digital banking services, regardless of where they may be across the
globe, he concluded.
About
FirstBank
First Bank of Nigeria
Limited (FirstBank) is the premier Bank in West Africa and the leading
financial inclusion services provider in Nigeria for over 127 years.
With over 750
business locations and over 150,000 Banking Agents spread across 99% of the 774
Local Government Areas in Nigeria, FirstBank provides a comprehensive range of
retail and corporate financial services to serve its over 30 million customers.
The Bank has an international presence through its subsidiaries, FBNBank (UK)
Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The
Gambia, Guinea, Sierra-Leone and Senegal, as well as a Representative Office in
Beijing.
The Bank has been handy
at promoting digital payment in the country and has issued over 10million
cards, the first bank to achieve such a milestone in the country. FirstBank’s
cashless transaction drive extends to having more than 10million people on its
USSD Quick Banking service through the nationally renowned *894# Banking code
and over 4.5 million people on FirstMobile platform.
Since its
establishment in 1894, FirstBank has consistently built relationships with
customers focusing on the fundamentals of good corporate governance, strong
liquidity, optimised risk management and leadership. Over the years, the Bank
has led the financing of private investment in infrastructure development in
the Nigerian economy by playing key roles in the Federal Government’s
privatisation and commercialisation schemes. With its global reach, FirstBank
provides prospective investors wishing to explore the vast business
opportunities that are available in Nigeria, an internationally competitive
world-class brand and a credible financial partner.
FirstBank has been
named “Most Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by
the globally renowned “The Banker Magazine” of the Financial Times Group; “Best
Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian
Banker International Excellence in Retail Financial Services Awards and “Best
Bank in Nigeria” by Global Finance for 15 years. Our brand purpose is always to
put customers, partners and stakeholders at the heart of our business, even as
we standardise customer experience and excellence in financial solutions across
sub-Saharan Africa, in consonance with our brand vision “To be the partner of
the first choice in building your future”. Our brand promise is always to
deliver the ultimate “gold standard” of value and excellence. This commitment
is anchored on our inherent values of passion, partnership and people, to
position You First in every respect
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