Fidelity Bank Plc has announced the appointment of Charles Aigbe
as Divisional Head, Brand and Communications.
Following Fidelity Bank’s recent rebranding and positioning for
its next growth phase, the appointment of Charles, according to the Fidelity
Bank CEO, Nnamdi Okonkwo is part of
concerted efforts to realign the
communications function of the bank to the strategic vision of being number 1
in select markets. “We welcome him to the Fidelity Bank family. We will work
together, leveraging on our combined experiences to actualize all our growth
initiatives and grow the Fidelity brand,” said Okonkwo.
A vastly experienced professional, Charles was Divisional Head,
Marketing and Corporate Relations at Pan-African financial services group,
United Bank for Africa (UBA) prior to joining Fidelity Bank.
He started his career in the investment-banking end of the
Nigerian financial industry, with defunct Kapital Merchant Bank before moving
into broadcasting when he joined DBN Television in the mid 90s. He left as News
Controller/Business Editor in late 2001 to take up an appointment with UBA in
January 2002.
Through hard work, determination and continuous pursuit of
excellence, Charles soon established himself as a go-getter and team player at
UBA, rising to head the overall communications and CSR functions in the entire
Group.
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